Concept Description
Benjamin Franklin Plumbing is a well-established and trusted name in the plumbing industry with hundreds of locations across the country. As a franchise owner, you will benefit from our comprehensive training and support programs, locally optimized website, and expert marketing assistance to help you grow your business. Our unique selling point is our commitment to on-time service, with a guarantee to pay franchisees $5.00 for each minute they are late, up to $300. Our business goal is to provide high-quality plumbing services to customers, backed by our core values of honesty, integrity, and professionalism. With years of experience, a large network of franchise locations, and a focus on growth, you can join the plumbing industry leader and achieve success with Benjamin Franklin Plumbing.
Founded in 2001, Benjamin Franklin Plumbing currently operates more than 250 locations across North America. With an emphasis on customer satisfaction, the brand’s highly trained and licensed plumbers offer a full range of plumbing services that meet the highest industry standards including, installation, repair, and replacement.
At Benjamin Franklin Plumbing, our success is because of our dedication to treating our customers right and providing the support that our franchise owners need for growth. During our earliest days, we understood that plumbers did not have the best reputation for arriving at appointments on time. So, we decided that making it to appointments when expected would be a cornerstone of our business. Now, we are known as The Punctual Plumber®, thanks to the reputation for reliability that we have earned.
Testimonials
Yes, we have several franchise testimonials available. Some are video based and housed on our website as well as online. We also have franchise spotlight featuring several of our most successful franchisees that can be shard with prospects.
Publicity
Consistently ranked in the Entrepreneur Top 500
https://www.benjaminfranklinplumbing.com/franchise/success-stories
Unit Option
Single, Multiple
Background
FDD Franchised Units: 399
Corporate Owned Units: 10
Projected New Units: 23
Year Established: 2001
First Year Franchised: 2001
Type of Business: Franchise
Hours of Operation: Regular Business Hours
Number of Employees: Medium (6-20)
History:
In 2000, a survey of residential customers revealed that most people saw plumbers as honest, frugal, and hard working. At that time, punctuality was the top driver for choosing a plumbing company.
In 2010, Benjamin Franklin Plumbing was purchased by Direct Energy. Direct Energy Services and Clockwork Home Services combined to become one of the largest providers of Plumbing, HVAC, & Electrical services in North America serving more than three million households annually in the US and Canada.
In 2019 Authority Brands purchased Clockwork Home Services from Direct Energy Services adding Benjamin Franklin Plumbing, One Hour Heating and Air and Mister Sparky to their portfolio of home service brands.
Availability
Territories: United States
Financials
Liquidity: $75,000
*Investment Range: $143,273 - $286,702
**Average Investment: $143,273 - $286,702
Provided by the Franchisor
Minimum Net Worth: $100,001 to $250,000
6 Month Cash: $75,001
Franchise Fee: $43000
Royalty: 6%
Royalty Description: 6% of Gross Revenue (minimum $1,500/month)
Advertising: None required (8%-12% recommended, not mandatory)
National Advertising: Tiered based on Gross Revenue. Max is 1.5% and scales downward as revenue grows.
Ramp-Up: 1 to 3 months
Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.
Passive Ownership Explain: You must designate an individual who will be responsible for the day-to-day performance of the business. The "Key Person" need not be an owner of the franchised business, however, the "Key Person" must complete our initial training program.
Available Discounts
- Veterans
- Minorities
- Women
Discount Description: Veterans: 30% discount on Franchise Fee and any applicable Additional Population Fee for the first franchise only; DiversityFran (minorities and women) is $5,000.
Training, Support and Assistance
Co-Operative Advertising: N/A
Site Selection Assistance: Available
Lease Negotiation Assistance: N/A
Length of Training: 29 hours
Training Description:
BOOT Training: We offer new franchise owners a week-long in-person Branded Operations Orientation Training (BOOT). (NOTE: This has temporarily moved virtual due to COVID-19 until further notice.)
Success Academy: Success Academy is more than just a 3-ring binder and 5-6 videos. Through this educational platform, franchisees have access to outside speakers, live trainings, webinars, and over interactive video training modules in order to help them grow.
Operational and Marketing Tools:
BuyMax – Owned by Authority Brands, BuyMax has more than 1,600 customers and $1.6 billion in buying power, BuyMax provides unrivaled purchasing power, delivering access to quality products and services at the best possible price from vetted vendors and suppliers.
SuccessWare – Owned by Authority Brands, SuccessWare provides an A to Z software solution to run the business. SuccessWare encompasses Call Booking & CRM, Dispatching & Scheduling, Sales & Marketing, Back Office Management, Field Tools, & Integrated Accounting.
Success Academy – Owned by Authority Brands, Success Academy is a full-service training platform built for all levels within the business. Training is built for Manager & Supervisors, Plumbers, Client Care, Dispatchers, Installers, Sales Lead Coordinators & Office Support. Options include Online, Live Webinars, Instructor Led, Workshops, and Custom designed training.
Financing Assistance: Available