Blue Moon Estate Sales

Categories: Moving, Storage & Junk Removal, Real Estate

Concept Description

Blue Moon Estate Sales has multiple services and revenue streams, such as:

On-site and online sales
Light housekeeping prior to the sale
Full clean out of content remaining at the end of a sale, and more
Additional services to the homeowner can be any related service the Franchisee desires to provide if it’s beneficial to undertake
Referrals from key referral sources: real estate agents, senior service providers, probate attorneys, financial advisors, and more…
Semi-absentee okay – candidate can undergo 8 days virtual training, hire FT Manager day one, and still dedicate 20-30 hours a week on the business. With key hire, business will be run FT.

Blue Moon Estate Sales began out of a demand in the market for a quality home liquidation service. The founders have over 50 combined years of antique buying, selling, and appraisal experience. We sell cars, fine jewelry, furniture, right down to the pots and pans and the Beanie Babies. 80% of our clients are downsizing, rightsizing and about 20% are deceased and we work with the executors.

A Blue Moon Estate Sales franchise provides a tremendous opportunity. You are joining a growing, in-demand industry that for years was run by small estate sale companies that provided a lot of variability in service to their clients. Part of our mission is to bring standardization to the industry in the form of reliability, integrity, honesty, promptness, and professionalism – all with a caring touch, as this is often a very stressful time in people’s lives.

The industry is growing largely due to the daily increase in the number of Baby Boomers, many of whom have lost one or both parents or are in need of downsizing their own possessions. In sharp contrast to the size of families and the limited amount of tangible assets 50+ years ago, today’s families are smaller and families have a lot more “stuff” – often more than can reasonably be passed on to their heirs. This creates a lot of opportunities for our franchisees.

Unit Option

Single, Multiple

Background

FDD Franchised Units: 124

Corporate Owned Units: 0

Projected New Units: 22

Year Established: 2009

First Year Franchised: 2013

Type of Business: Franchise

Hours of Operation: Weekends Required

Number of Employees: Medium (6-20)

History:

HIGH QUALITY HOME and BUSINESS LIQUIDATION – we sell 85%-95% of content in a home and driveway for a 60% return to the homeowner, 40% to Blue Moon Franchisee. (Commissions higher at Franchisee’s discretion). Franchisees generate more revenue for homes versus businesses. We liquidate everything from the pots and pans in the kitchen to the automobile, boat, or motorcycle in the driveway.

Blue Moon Estate Sales has multiple services and revenue streams, such as:

On-site and online sales
Light housekeeping prior to the sale
Full clean out of content remaining at the end of a sale, and more
Additional services to the homeowner can be any related service the Franchisee desires to provide if it’s beneficial to undertake
Referrals from key referral sources: real estate agents, senior service providers, probate attorneys, financial advisors, and more…
Semi-absentee okay – candidate can undergo 12 days virtual training, hire key person day one and still dedicate 20-30 hours a week on the business. With key hire, business will be run FT.

Availability

Not Available

Available

Focus

Territories: United States

Financials

Liquidity: $60,000

*Investment Range: $57,015 - $113,325

Minimum Net Worth: $100,001 to $250,000

6 Month Cash: $10,001

Franchise Fee: $57,000

Royalty: 5.5%/8%

Royalty Description: Standard Offering: 5.5% of the Gross Sales with a Minimum Royalty Fee per month Reduced Initial Fee Offering. 8% of the Gross Sales with a Minimum Royalty Fee Per Month

Advertising: Local: Greater of 1% or $1,000 per month.

National Advertising: 1% of Gross Sales with a Minimum National Advertising Fee per month.

Ramp-Up: 7 to 9 months

Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.

Passive Ownership Explain: Semi-absentee - candidate can undergo 8 days virtual training, hire key person day one and still dedicate 20-30 hours a week on the business. With key hire, business will be ran FT.

Available Discounts

Veterans
First Responders

Discount Description: Blue Moon offers a 20% discount off the initial franchise fee to individuals who qualify under VetFran and for first responders.

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: N/A

Lease Negotiation Assistance: N/A

Length of Training: 8 days over 3 weeks

Training Description:

8 virtual days.

Week one: Five, eight-hour virtual days

Week two: Homework with one eight-hour call

Week three: Two, eight-hour virtual days.

This training will be provided for 1-3 people, the franchisee, franchisee’s spouse, and/or the operating manager.

Your candidate will be ready to start servicing clients right after training!

In-person visit to Franchisor or shadow a neighboring Franchisee optional.

Operational and Marketing Tools:

A professional, up-to-date online presence is essential when it comes to creating a loyal customer and client base. We work diligently to maintain franchisee websites, promote online brand recognition, provide valuable social media feedback and, above all, position.

Blue Moon Estate Sales as an industry leader. We also recognize the importance of SEO and sustain high rankings which gives our franchisees a competitive edge. We know how to turn browsers into buyers.

ADDITIONAL SUPPORT

Blue Moon Estate Sales provides ongoing support consisting of assistance with pricing and operational matters. Marketing support will include an online campaign, website maintenance, collaterals, templates, newsletter and blog.

Supplies are also provided at a very reasonable cost. Ongoing training and updates are provided.

Financing Assistance: Available