British Swim School

a Buzz Franchise Brands company

Join British Swim School, a leading swim school franchise with over 40 years of experience teaching life-saving water safety skills to children and families. Franchise owners enjoy a proven business model, strong brand reputation, and comprehensive training and support to help their businesses thrive. With flexible operations and a mission that truly makes a difference, British Swim School offers a rewarding way to build success while impacting your community.

Categories: Child Education, STEM & Tutoring, Child Services & Products, Sports & Recreation

Concept Description

British Swim School is a comprehensive, life-saving swim school franchise with over 40 years of experience. With a focus on providing quality swimming lessons to children and families, we are committed to helping our franchisees grow their businesses and succeed in their communities. Our franchisees benefit from a proven business model, a strong brand reputation, and a supportive team of experts in franchise development, marketing, and training. With a focus on customer satisfaction and a commitment to safe and effective swim lessons, British Swim School is the ideal franchise for individuals looking to make a difference in their communities and build a successful business.

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Unit Option

Single, Multiple

Background

FDD Franchised Units: 289

Corporate Owned Units: 0

Projected New Units: 47

Year Established: 2011

First Year Franchised: 2011

Type of Business: Franchise

Number of Employees: Small (1-5)

History:

Celebrating its 40th year in business, British Swim School is the unquestioned leader in learn to swim programs for students of all ages and abilities, using caring swim instructors in local community pools. Backed by the experienced multi-brand franchising company Buzz Franchise Brands, we are the perfect opportunity for candidates seeking a low-cost, asset-light home-based business.

Availability

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Not Available
Available
Focus

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Available
Focus

Territories: United States, Canada: Registered

Financials

Liquidity: $75,000

*Investment Range: $122,700 - $176,050

**Average Investment: $122,700 - $176,050
Provided by the Franchisor

Minimum Net Worth: $100,001 to $250,000

6 Month Cash: $75,001

Franchise Fee: $59500

Royalty: 10%

Royalty Description: 10% of Gross Sales (subject to monthly minimum of $1,500-$3,500)

Advertising: $10,000 grand-opening/pre-marketing spend; thereafter Required Advertising Expenditure only once Gross Sales reach $1,000,000 (5% or 4% of prior-year sales, or $50,000 above $1.5M)

National Advertising: 2% of Gross Sales.

Ramp-Up: 4 to 6 months

Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.

Passive Ownership Explain: Must hire a manager

Available Discounts

  • Veterans
  • First Responders

Discount Description: We have established a Community Heroes Program and may offer to qualifying franchises a $1,000 discount on the Initial Franchise Fee for the first British Swim School franchise, but no discount will be given for franchises under an Area Development Agreement. We include firefighters, law enforcement personnel, emergency medical technicians and personnel, teachers and educational administrative staff in our Community Heroes Program. We participate in the VetFran program sponsored by the International Franchise Association. If you qualify to participate in this program, you may be eligible for a discount of $8,000 off of the Initial Franchise Fee for the first British Swim School franchise. This discount may not be combined with any other discount. A franchisee that otherwise meets the criteria to qualify for both the Community Heroes Program discount and the VetFran program discount may only receive a single discount.

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: N/A

Lease Negotiation Assistance: N/A

Length of Training: 121 hours

Training Description:

Timeframe Key activities
Pre-opening
• 1-3 months prior to official open
• Complete franchise opening checklist
• Secure 1-2 pool locations
• Complete training
• Hire 1-3 aquatics personnel
• Develop “opening plan”
Business ready to go!

Operational and Marketing Tools:

Buzz Franchise Brands – Shared Services Marketing Team – it is like having an in-house marketing agency!

Our marketing approach is based on a multi-channel, integrated strategy, with our well-recognized brand at the core. This is supported through ongoing digital marketing, a highly targeted direct mail program, our public relations campaigns and local, or grassroots marketing, all working together to ensure that our franchisees’ businesses are well-known and growing each day.

Financing Assistance: N/A

Interested in this Concept? Unlock it with the form below.

Presented By:

Maria Rogers

FranMent

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