Unit Option

Single, Multiple

Background

Corporate Owned Units: 4

Projected New Units: 4

Year Established: Predecessor company started in Q4 2018, Watts-Lightcap acquired in Q4 2020

First Year Franchised: 2024

Type of Business: Franchise

Number of Employees: Medium (6-20)

History:

Degree Wellness, the brainchild of tech guru Amanda Watts Lightcap and her husband Tom Lightcap, a hedge fund manager, was created to provide the premier self-care experience. Prior to Degree Wellness, Amanda launched two tech startups specializing in retail, technology, and consumer goods. With the backing of Franworth, the expert in sustainable franchise growth, Degree Wellness offers innovative wellness solutions that have created the premier boutique wellness experience using heat, cold, light, and advanced nutrients. Our mission is to help communities everyone live happier, healthier lives.

Amanda’s personal journey with Thyroid Cancer in early 2021 brought her closer to the benefits of Degree Wellness services. Using cryotherapy to manage brain fog and stress, sauna for improved sleep, red light therapy to reduce scarring, and IVs to boost energy, Amanda transformed from feeling her worst to living her best. This personal experience fuels the brand’s commitment to holistic wellness.

Degree Wellness is actively investing alongside franchisees, having recently opened its third location, with a fourth under development. We are committed to further developing markets like Jacksonville with corporate studios.

Our current services include cryotherapy, infrared sauna, cold plunge, red light therapy, IV drips and IM injections, compression massage, oxygen, and non-invasive light facials. Degree Wellness is dedicated to spreading self-care and wellness through innovative, technology-driven solutions, supported by a robust infrastructure and an inspiring brand story. Join us in our mission to help communities live their healthiest lives!

Availability

Territories: United States

Financials

Liquidity: $200,000

*Investment Range: $349,554 - $687,816

**Average Investment: $349,554 - $687,816
Provided by the Franchisor

Minimum Net Worth: $250,001, to $500,000

Franchise Fee: $49,500

Royalty: 7%

Royalty Description: 7%

National Advertising: Brand Fund: 1%

Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.

Available Discounts

• Veterans

Discount Description: VetFran Discount: $2,500 off initial franchise fee

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: Available

Lease Negotiation Assistance: Available

Training Description:

Initial Training

Degree Wellness offers a robust training program to ensure franchisees and their teams are fully prepared. 

• 3 Days of Ann Arbor Business Training 

• Online Learning Management System (LMS) wil be available for franchisees and employees, including associates and RNs/EMTs 

• 5 days of on-site technical training 

• Comprehensive 3-4 week training checklist provided by franchisor along with a series of tests to become a certified Degree Wellness technician for all sales associates to complete. 

On-Going Support

Degree Wellness is committed to providing continuous support to franchisees 

• Corporate team involving President, Franworth, VP of Marketing, and VP of Operations, will provide ongoing support 

• Playbooks available for assistance and negotiations with universities and community relationships 

• Integration of operational systems, LMS, KPI portals, and data warehouse 

• Digital strategy, lead generation, brand essence, local store programs, and communications/PR 

• Onboarding, training, and unit opening support 

Operational and Marketing Tools:

Marketing Strategies

Degree Wellness employees strategic marketing approaches to drive brand awareness and customer acquisition. 

• 70% of the marketing budget is allocated to Google ads and 30% of Meta ads, focusing on the top 2-3 services to keep customer acquisition costs low. 

• Leverage brand ambassadors and influences to enhance marketing efforts. 

• Degree Wellness provides a playbook for finding and managing brand ambassadors/influencers. 

• Option for outsources/fee-based brand ambassador management support for franchisees. 

Financing Assistance: Available