Unit Option

Single, Multiple, Area Representative/Master Developer

Background

FDD Franchised Units: 539

Corporate Owned Units: 56

Projected New Units: 70

Year Established: 2012

First Year Franchised: 2013

Type of Business: Franchise

Hours of Operation: Regular Business Hours

Number of Employees: Small (1-5)

History:

Fyzical Therapy & Balance Centers was founded in 2012 by Jim Abrams, who was an original franchisee of Weight Watchers. Abrams also founded several other successful national franchise brands, including Service Experts, Clockwork Home Services, One-Hour Heating and Air Conditioning, Benjamin Franklin Plumbing, and Mr. Sparky Electrical Services.

He started Fyzical Therapy & Balance Centers to offer physical therapy, balance retraining and fall prevention, sports rehabilitation, and individualized fitness and wellness programs. Abrams had acquired a company called the Werner Institute of Balance and when franchising started in 2013, the company rebranded to Fyzical Therapy & Balance Centers.

Within a few short years, Fyzical Therapy & Balance Centers grew to more than 100 locations. By 2019, the company had more than 400 locations in operation. Today, there are Fyzical Therapy & Balance Centers across the United States, a majority of which are franchises with a few dozen company-owned locations.

Availability

Territories: United States

Financials

Liquidity: $225,000

*Investment Range: $167,850 - $418,600

**Average Investment: $400,000
Provided by the Franchisor

Minimum Net Worth: $500,001 to $750,000

Franchise Fee: $49,000

Royalty: 6%

Royalty Description: Year 1: Greater of $1,000 per month or 6% of Gross Revenue(2)generated in the preceding month; Year 2: Greater of $2,000 per month or 6% of Gross Revenue generated in the preceding month; Years 3-10: Greater of $3,000 per month or 6% of Gross Revenue generated in the preceding month.

Advertising: Local: we may, but do not currently, require you to invest at least 5%, but no more than 8% of your Center’s Gross Revenue each month.

National Advertising: Up to 2% of Gross Revenue per month.

Ramp-Up: 1 to 3 months

Available Discounts

• Veterans

Discount Description: 10% off the IFF.

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: Available

Lease Negotiation Assistance: N/A

Length of Training: ongoing

Training Description:

FYZICAL offers a comprehensive and extensive training process to ensure you, your staff, and your clinic are set up for success!

This includes a four-week training process, a three-day in-person lab, on-site education, online instruction courses, webinars, and training videos at your disposal, ongoing area representatives to support you, and both regional and national conferences to ensure that all of our new franchisees are well-educated on the systems and processes that go into running a successful practice and provide the most cutting-edge ongoing clinical care.

After initial training is complete, it’s time to get your FYZICAL location up and running. We’ll work with you through virtually every aspect of your business from start to finish! This includes site planning and real estate build-out using specialized mapping technology, marketing support on both the local and national levels, a 5-year strategic plan, our proprietary business management tools, our 10-point management system that helps practices simplify operations while maximizing profit, and more.

Operational and Marketing Tools:

Marketing can feel like a full-time job, but with FYZICAL, you’ll have all the resources and support at your fingertips. FYZICAL has world-class marketing support at both the local and national levels, and you’ll have ongoing marketing assistance to help you with all aspects of marketing and advertising your practice for success. Our team helps you with:

• Marketing Suite – Headquarters-sponsored program designed to support your local marketing strategy for introducing a new clinic to the market.
• Comprehensive marketing plan specialized for your clinic.
• Corporate marketing initiatives to drive brand awareness in your area.
• Customizable collateral, ready-made TV commercial spots, and advertising material for social media platforms. 
• Full-scale local marketing campaigns for your clinic, such as Fight the Fall, to attract patients and doctors to help increase walk-ins, patients, and referrals.
• Content development assistance for all your marketing, advertising, and social media needs.
• Marketing support to attract local business advertising.
• Access to a quarterly marketing plan with current and effective marketing practices.
• A monthly marketing plan to help you successfully market your clinic.
• Tools and resources to help you develop your local marketing plan, such as:
  
  • How to put a content calendar together.
  • The ins and outs of social media, how and what to post, and when.
  • How to put together a budget.
  • Ready-to-use marketing content for your clinic.
  • A complete reservoir of tools available 24/7 to help your clinic be successful.

Our ongoing unlimited support can help your practice achieve marketing goals that make your clinic successful and profitable so you can focus on the day-to-day operations of running your business.

Financing Assistance: N/A