Concept Description
At Homewatch CareGivers, we give entrepreneurs a proven path to financial success while also giving them the opportunity to make positive change in the world. We are a home care franchise that provides customized services to elders and others who need assistance with their daily activities.
We Help You Put The Care in Your Career
Founded in 1980 as a premier provider of home care services, Homewatch CareGivers now consists of more than 200 franchise locations. Our business model is proven to generate in-market success by offering a better approach to care, better business intelligence tools for profitable growth, and a more efficient client acquisition model with various revenue streams. Plus, the aging Baby Boomer population will sustain our rapid growth in the industry.
Is Homewatch CareGivers Right For You?
Homewatch CareGivers Franchisees provide much-needed services while benefiting from a market with expected long-term growth. If you are looking for a business where you can make a difference in the lives of individuals and families living in your community, as well as become an employer of choice in your area, learn more about Homewatch CareGivers.
***Semi-Absentee Available!
Providing At-Home Care in Every Form & Type
More people than ever are choosing to stay home as they age. An AARP study found that 89% of seniors want to remain in their homes as long as possible rather than live in a retirement community or receive nursing home care. Seniors make up the fastest-growing population in the US, which has major implications for our industry.
Consider the following figures
- By 2030, 1 in 5 US residents will be over the age 65
- 70% of people who are 65 or older will require long-term care
- CNAs, home health aides, and other direct-care workers are among the fastest-growing occupations
In short, the need for high-quality home care providers has never been higher, and it will only continue to grow in the coming decades. There’s never been a better, more urgent time to enter the home care space and provide our elders with the dignified independence they deserve.
Testimonials
No matter what my problem or concern there is someone at Homewatch CareGivers ready and willing to help me. And they do it with a smile and the best ‘servant’ mindset.
Deb Nelson | Edina, MNI am so grateful to own a Homewatch CareGivers Franchise! We touch people’s lives every day through the positive work that we do by helping those in need and providing jobs to caregivers.
Kathryn Parks | Columbia, MDI’ve had many successes in my past career, but none have been more rewarding than giving back to my local community.
Tanya Finnerty | Carlsbad, CAI rode the wave of Corporate America for 30 years, but owning and running my Homewatch CareGivers franchise means more to me than anything else I’ve ever done.
Larry Aronson | South Orange, NJ
Read more Homewatch Caregivers franchisee testimonials here.
Publicity
See Franchise Blog for updates: https://www.homewatchcaregivers.com/franchise-opportunities/franchise-blog
Unit Option
Single, Multiple
Background
FDD Franchised Units: 224
Corporate Owned Units: 0
Projected New Units: 32
Year Established: 1980
First Year Franchised: 1996
Type of Business: Franchise
Hours of Operation: 24 / 7 / 365
Number of Employees: Medium (6-20)
History:
Paul Sauer founded Homewatch CareGivers in 1980 based on the mission of caring for his clients, employees and community through exceptional home care services. The first franchised location opened in the 1980, and for the next several decades, the family continued to build the business and expand the footprint nationally and internationally.
The company was acquired by Authority Brands, LLC in 2017, and Todd Houghton serves as Brand President. Authority Brands continues to grow its home services brand portfolio by adding additional concepts.
Under the parent company Authority Brands, Homewatch CareGivers aims to further increase market share, strengthen its position within the health care continuum and to provide the support franchisees need to find success and make a difference in their communities.
Availability
Territories: United States
Financials
Liquidity: $80,000
*Investment Range: $91,810 - $177,750
**Average Investment: $135,000 - $135,000
Provided by the Franchisor
Minimum Net Worth: $250,001, to $500,000
6 Month Cash: $100,001
Franchise Fee: $50,000
Royalty: 5%
Royalty Description: The greater of 5% of Monthly Gross Billings and the applicable monthly Minimum Royalty Fee.
Advertising: Local: greater of $2,000 per month or 3% of monthly Gross Revenue averaged over the past 12 months.
National Advertising: 2%-.5% sliding scale
Ramp-Up: 10 to 12 months
Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.
Passive Ownership Explain: Min. $150k+ Liquid and $500k+ Net-worth - Need to hire FT Sales and Operations Roles
Available Discounts
- Veterans
- Minorities
- Women
- First Responders
Discount Description: We now offer the following discounts (cannot be combined) : o Military – Veterans and Active Personnel – 30% off first territory only o Diversity Discount - $5k off first territory only for minority-owned, women-owned and LGBTQ+ owned businesses o Local Hero/First Responder’s Discount - $5k off first territory only for all law enforcement officer, firefighter, doctor, nurse or EMT owned businesses
Training, Support and Assistance
Co-Operative Advertising: N/A
Site Selection Assistance: Available
Lease Negotiation Assistance: N/A
Length of Training: 5 weeks
Training Description:
Week-long classroom training at the Support Center in Denver, 52-week step-by-step home care Business Implementation Program guided by our Director of Support and a team of subject matter experts, In-field launch program at franchisee’s office, Customized business reviews, Diagnostic tools, and analysis to help identify opportunities and accelerate ROI, Accredited Online University to train caregivers and staff,
Regularly scheduled webinars and best practices training, Customized intranet to access the latest tools and resources, One-on-one training and coaching by subject matter experts just a phone call away, Annual conference for networking and the latest on company initiatives, Franchisee Advisory Council representatives, Peer group forums for franchisee-to-franchisee communications and support
Operational and Marketing Tools:
Marketing management at the support center includes Website Blog Content, National SEO, Local Website, Paid Online Advertising, National Business Development, National Social Media Management, Online Directory Management, Marketing Collateral Creation, Direct Sales Coaching, CAMP (Customized Ad Management Program), E-Newsletter and Email Marketing, Market Action Plan (MAP) coaching
Operations support includes HWCG Care+ which is our proprietary business management platform for managing and scheduling caregivers and clients. Care+ allows for the creation of custom care plans as unique as the individual client and also tracks the outcomes of care for reporting to other health providers and family members. Franchisees are assigned an Operations Support Manager who is available for one-on-one calls, coaching sessions and any questions about running the business. Additional operations support includes subject matter experts who help support franchisees with caregiver training and quality support management.
Financing Assistance: N/A
