MilliCare

a EverSmith Brands company

MilliCare helps deliver trustworthy, expert floor and surface care, producing peace of mind for facility managers and maximizing ROI for businesses. With WELL™ certification and LEED® standards incorporated in all aspects of our processes, we enable higher productivity and wellbeing for those who inhabit the spaces we clean.

Category: Cleaning: Residential & Commercial

Concept Description

MilliCare provides floor and surface care for facility managers, supported by WELL™ certification and LEED® standards. With WELL™ certification and LEED® standards incorporated in all aspects of MilliCare’s processes.

The MilliCare model involves planning and contracting future services in advance. This can influence day-to-day planning and operations.

The entire MilliCare network benefits from a dedicated and growing national accounts team who secures national and regional contracted work for the network. Established industry relationships with the International Facilities Management Association (IFMA) and the Association of Legal Administrators (ALA), have helped national account business increase tenfold since 2018 – translation…more scheduled revenue for MilliCare territories.

Backed by EverSmith Brands, MilliCare operates in open and protected territories across North America.

Unit Option

Single, Multiple

Background

FDD Franchised Units: 48

Corporate Owned Units: 0

Projected New Units: 2

Year Established: 2011

First Year Franchised: 2011

Type of Business: Franchise

Number of Employees: Small (1-5)

History:

MilliCare provides floor and surface care for “Class A” properties, supported by WELL™ certification and LEED® standards. With WELL certification and LEED standards incorporated in all aspects of our processes, MilliCare enables higher productivity and wellbeing for those who inhabit the spaces we clean.

The MilliCare model involves planning and contracting future services in advance. This can influence day-to-day planning and operations.

The MilliCare network includes a national accounts team that supports national and regional contracted work for the network. Established industry relationships with IFMA and ALA support national account work for MilliCare territories.

Backed by EverSmith Brands, MilliCare operates in open and protected territories across North America.

Availability

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Not Available
Available
Focus

Territories: United States, Canada: Willing to Register

Financials

Liquidity: $50,000

*Investment Range: $201,000 - $253,000

Minimum Net Worth: $100,001 to $250,000

6 Month Cash: $30,001

Franchise Fee: $49,000

Royalty: 6%

Royalty Description: 6% of Gross Billings

Advertising: $1,500 per month local advertising (mandatory)

National Advertising: 2% of Gross Receipts

Ramp-Up: 10 to 12 months

Passive Ownership: Passive Ownership NOT Allowed
Passive Ownership means the owner is working 15 hours or less per week in the business.

Available Discounts

  • Veterans
  • First Responders

Discount Description: $10,000 Veteran's Discount

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: N/A

Lease Negotiation Assistance: N/A

Length of Training: 9 Days

Training Description:

General

  • Strong lending partner relationships to connect candidates to financing
  • Dedicated field-based franchise business managers
  • Business structure and recruiting guidance
  • Site Selection / Lease Negotiation Assistance not provided; need is not typical

National Accounts + B2B Sales & Marketing

  • Dedicated national accounts team scheduling work for franchise network
  • Local sales and marketing playbooks
  • Training, tools and coaching to acquire and retain local strategic accounts

Training & Onboarding

  • Franchise Success Manager guides new owners through a comprehensive 60-90 day process balancing technical, operations, sales and marketing.
  • milliCare Academy coupled with on-site, hands-on service training
  • Existing owner mentorship and site visit

Operational and Marketing Tools:

MARKETING & OPERATIONS

  • Sales and Marketing Playbook to support owners in building a customized plan to attack their trade area prior to / during / post opening.
  • National Accounts prospecting, acquisition and existing customer expansion to increase revenue and services across the network
  • Content and assets library to support localized outbound B2B marketing prospecting and acquisition
  • Localized website page and lead management and routing and operating software to support account-based CRM sales and marketing

Financing Assistance: Available

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Presented By:

Maria Rogers

FranMent

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