Mr. Rooter

a Neighborly company

Mr. Rooter is a nationally-recognized industry leader in plumbing franchising, making us a well-known and trusted brand.

Categories: Business Services, Maintenance & Repair

Concept Description

As a leading national plumbing franchise, we are dedicated to helping our franchisees achieve their financial, professional, and personal goals. With a primary focus on providing the right tools, support, and environment, we have perfected our systems and processes over the last 50 years to help plumbing professionals build stronger businesses and get more out of life.

The plumbing business is a $92 billion industry with a 5.3% annual growth rate over the last 5 years, making it a necessity-based business with perpetual consumer demand. As part of the Neighborly community of home service brands, Mr. Rooter® Plumbing is well-positioned to take advantage of this booming industry with over 300 markets in North America.

At Mr. Rooter® Plumbing, we offer top competitive advantages including industry-leading brands, a large home services customer base, and a network of like-minded franchisees. Additionally, we offer roll-in conversion incentives such as an initial investment discount of anywhere from 5%-50% depending on your current business’ volume of revenue. When you roll your business into the Mr. Rooter Plumbing system, you’ll also receive a 40%-60% reduction in royalties for your first 12 months of business.

With an impressive $2.5M average gross sales in the top 50% of franchise outlets, investing in a Mr. Rooter® Plumbing franchise is a smart move for anyone looking for a recession-resistant business opportunity.

Unit Option

Single

Background

FDD Franchised Units: 229

Corporate Owned Units: 3

Projected New Units: 14

Year Established: 1993

First Year Franchised: 1993

Type of Business: Franchise

Number of Employees: Small (1-5)

History:

Mr. Rooter knows the plumbing industry. For more than three decades, we have been leading the industry. The tools and benefits that come with our franchise can take your business to a new level of prosperity. Our systems combine all the benefits of a local business with the strength of a national brand name. Our franchises combine the drive and ambition of independent business ownership with the experience of a larger company – the resulting partnership benefits everyone. With a Mr. Rooter franchise you get comprehensive training, ongoing support, help with all your marketing needs and support and advice from one of the largest and most successful groups of plumbers and entrepreneurs in North America.

A Mr. Rooter franchise offers you access to vital knowledge you need to focus on the business side of your company — including extensive business training, national conferences, one-on-one visits, and a wide range of marketing materials. The systems cover virtually every component of running a successful business.

We learned a long time ago that if you don’t know the business side of your operation, it’s likely that you don’t really own a business, you own a job. You deserve to own your plumbing business. With Mr. Rooter, you’ll finally have access to the integrated business systems and the solutions that can maximize your success and profitability while minimizing problems. You can enjoy a more streamlined, secure lifestyle that offers you quality time for your family, friends and recreational pursuits. Make the change to a Mr. Rooter franchise today.

 

Availability

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Not Available
Available
Focus

Territories: United States, International

Financials

Liquidity: $50,000

*Investment Range: $122,303 - $263,800

**Average Investment: $225,000 - $335,000
Provided by the Franchisor

Minimum Net Worth: $100,001 to $250,000

Franchise Fee: $42,500

Royalty: 6%

Royalty Description: 6% of Gross Sales except for special rates that apply to “roll-in” sales.

Advertising: Local: Not to exceed 3% of Gross Sales.

National Advertising: 2% of Gross Sales except for special rates that apply to Specialty Services and “roll-in” sales. In addition, minimum MAP fees apply.

Available Discounts

  • Veterans

Discount Description: As a member of the International Franchise Association (“IFA”), we participate in the IFA’s VetFran Program. If you are a United States or Canadian honorably discharged veteran who meets our qualifications for purchasing a franchise, we will discount the Minimum Initial Franchise Fee ($40,000) by 15%.

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: N/A

Lease Negotiation Assistance: N/A

Length of Training: Approximately 13-17 days

Training Description:

We realize you have a business to run, and our comprehensive initial and ongoing training programs help you feel confident and comfortable as you begin your franchise ownership journey.  We set ourselves apart by offering continuous support and training in many areas, including:

Onboarding and Training

  • Extensive Sure Start onboarding process including 6 – 8 weeks of systems and business training
  • A mix of self-paced and collaborative online learning
  • One week of classroom-style business training building on Sure Start
  • Individually tailored strategic budgeting, marketing, and operational planning

Ongoing Learning Opportunities

  • Numerous annual training opportunities
  • System-wide and regional meetings
  • All-day training events, weekly webinars, and more
  • Shadow successful owners and learn from their systems and procedures

Operational and Marketing Tools:

Our franchise owners are our top priority. We understand feeling secure in your business means being prepared, so we make sure to give you all the information, tools, and resources you need. Not only will you have a dedicated Sure Start Consultant who will guide you through the opening of your Mr. Rooter plumbing franchise, once you are set up you will have a dedicated Franchise Business Coach.

We stay on top of trends in the industry and in marketing via ongoing marketing research, social and digital media strategies and search engine optimization to increase exposure and gain valuable customer leads for your franchise.  We’ll help you make sure everyone in your community knows who to contact when they plumbing services with support including:

  • Marketing plan development
  • National digital marketing
  • Direct marketing & mailers
  • Neighblorly email program
  • Promotions
  • Local website and listing management
  • Search engine optimization
  • Lead generation
  • 360° Customer relationship management
  • Existing database of higher-income customers via the Neighborly® family of brands

Financing Assistance: Available

Interested in this Concept? Unlock it with the form below.

Presented By:

Brett Ethridge

Legacy Franchise Solutions, LLC

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