Unit Option

Single, Multiple

Background

FDD Franchised Units: 107

Corporate Owned Units: 0

Projected New Units: 25

Year Established: 2015

First Year Franchised: 2015

Type of Business: Franchise

Hours of Operation: Regular Business Hours

Number of Employees: Small (1-5)

History:

Founded in 1992, Poolwerx is one of the world’s largest pool and hot tub / spa maintenance providers. Our United States operations are headquartered in our 10,000 sf, state-of-the-art training facility and support center in Dallas, TX.

From here, the corporate team supports our dedicated Franchise Partners and thousands of satisfied clients throughout the Sunbelt Region. Ranked #294 on Entrepreneur magazine’s 2019 Annual Franchise 500 List, #42 Low Cost Franchise under $100K and #35 Global Franchise Brand in 2018, our goal is to continue our growth and further expand our operational footprint.

Availability

Territories: United States

Financials

Liquidity: $80,000

*Investment Range: $105,400 - $140,525

**Average Investment: $160,000 - $250,000
Provided by the Franchisor

Minimum Net Worth: $250,001, to $500,000

6 Month Cash: $30,001

Franchise Fee: $49,500

Royalty: 7%

Royalty Description: 7% of Gross Revenue

Advertising: 1% of monthly Gross Revenue (Mobile Unit); 2% after transition to a Retail Location

National Advertising: Brand Fund = 3% of your gross revenue paid monthly.

Ramp-Up: Less than 1 month

Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.

Passive Ownership Explain: Poolwerx supports both an owner-operator model as well as a multi-unit investor model. Owner-Operator: Franchisee starts as first full-time employee on first mobile unit. As business grows to additional mobile unit(s), franchisee becomes manger of the business and crew. As franchisee grows into retail, staffing model will continue to grow. Multi-unit Investor: Franchisee will not be on a vehicle, but instead will have a full-time manger in each territory from start-up. Full-time mangers will be required to attend Pool School (initial training).

Available Discounts

• Veterans

Discount Description: 10% off the franchise fee

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: Available

Lease Negotiation Assistance: N/A

Length of Training: 2 weeks initial + 12 month structured mentoring

Training Description:

Our in-house Pool School introduces you to everything you need to know as a Franchise Partner. From the technicalities of pool and hot tub / spa management to the key concepts that will help you succeed in your day-to-day business operations. This training is supported by field visits to ensure you develop an authentic understanding of all concepts.

The end of your formal Pool School training isn’t the end of the support we provide. As a Franchise Partner, we invite and encourage you to attend additional training, including training that you’ve identified as an area of particular interest. This may include marketing, bookwork, IT and more. We offer training support to all our Franchise Partners from our regional Business Development Managers, our Poolwerx support center staff in Dallas and frequent interaction with fellow Franchise Partners. This training is reinforced by information and modules at monthly business meetings, state conferences, the national convention and special events.

Our structured training programs not only get you started in the Poolwerx way of life – they also ensure that every Franchise Partner and their team receives the latest and most up-to-date business and pool maintenance training.

Training programs cover a range of business and industry-specific topics including bookkeeping, marketing, commercial sales, legislation, Human Resources, First Aid, water chemistry, plumbing, problem-solving and commercial pools.

Poolwerx also works closely with industry bodies such as the National Swimming Pool Foundation (NSPF) and local, state and national government entities to obtain certification for you and your team.

Operational and Marketing Tools:

At Poolwerx, we believe your success is our success, so we’re committed to providing you with comprehensive marketing support.

Our approach to online and offline marketing encompasses three levels: National, Regional and Local. These levels work in unison to consistently deliver the right message to pool and hot tub / spa owners in your area, minimizing churn and keeping you and the Poolwerx brand top of mind and on the “shopping list” for pool owners. We also provide support to our retail store Franchise Partners.

This layering and cut through would be impossible for any one service centre or truck to achieve independently. But with the support of the Poolwerx in-house marketing team, you can enjoy “big business” marketing reach for your franchise business.

You can concentrate on building your business and taking care of clients while our marketing specialists leverage their specific areas of expertise to drive new people through the door and bring clients back again and again.

Financing Assistance: N/A