Concept Description
PuroClean, a real recession-resistant franchise, is one of the fastest-growing franchise systems in North America and Canada, specializing in residential and commercial property damage mitigation and restoration services.
PuroClean Franchise Owners, known as “The Paramedics of Property Damage®”, offer emergency restoration services to the insurance industry, home service providers, and property owners based on property damage caused by water, fire, mold, biohazard, and other conditions resulting in property damage.
Globally, the property restoration industry is worth $210 billion, ensuring there is plenty of work for all current and potential PuroClean Franchise Owners.
Testimonials
“I’ve always been passionate about business and making a positive impact in my community. PuroClean was the perfect fit, allowing me to assist those in crisis while building a business based on integrity, service, and growth.” – Joseph Ortiz
“The support I receive from corporate is really unbelievable,” – Charles Omajuwa
“We’re doing amazing and couldn’t be happier. We’ve scaled up and have been able to be extremely fluid.” – Nelson Rivera
Publicity
We’re One of the Top Restoration Franchises Out There!
Every year, we add to our reputation as one of the top restoration franchises in the property restoration industry. Over the years, we’ve been honored to receive national recognition from numerous respected publications and agencies. We owe so much of that to our Franchise Owners that are meeting the needs of more and more communities across the country. We couldn’t be more proud of our Franchise Owners who work hard every day to live by the PuroClean reputation for excellence!
- Franchise Business Review | Top Franchisee Satisfaction Award — 2019-2025
- Entrepreneur | Top 100 — 2022-2025
- Franchise Times | Top 10 Franchises to Buy 2025
- Franchise Business Review | Most Profitable Franchises 2024
Unit Option
Single, Multiple
Background
FDD Franchised Units: 402
Corporate Owned Units: 0
Projected New Units: 80
Year Established: 1990
First Year Franchised: 1991
Type of Business: Franchise
Hours of Operation: Regular Business Hours;Occasional Evenings or Weekends
Number of Employees: Small (1-5)
History:
PuroSystems, LLC. is a leader in the franchise restoration industry, having launched PuroClean, which has become one of the fastest-growing property damage remediation franchise organizations in North America. With a network of over 370 offices, PuroClean touches the lives of people in communities throughout the country by providing 24-hour property emergency restoration services.
PuroClean, a fire and water damage restoration company, as well as a mold and mildew removal company also offers biohazard cleanup services. Serving residential and commercial property owners in the United States and Canada. PuroClean Franchisees help families and businesses overcome the trauma of property damage and loss through responsiveness, exceptional restoration service, and compassion.
Our ‘rescue’ work ethic has earned PuroClean the reputation of being known as “The Paramedics of Property Damage “. If you are looking for a fast and reliable fire and water damage restoration company, mold and mildew removal company, or if you require biohazard cleanup services, look no further than your local PuroClean franchise.
Availability
Territories: United States
Financials
Liquidity: $100,000
*Investment Range: $95,530 - $245,940
Minimum Net Worth: $100,001 to $250,000
Franchise Fee: $59,000
Royalty: 3%-10%
Royalty Description: On or before the 8th day of each month during the term of the Franchise Agreement, you will submit to us a royalty report and pay us a royalty fee as calculated based upon your Gross Receipts during the preceding month or the minimum royalty due. See Item 6, note 2 for details.
Advertising: Local: 2% of Gross Receipts on local advertising and promotion
National Advertising: 2% of Gross Receipts
Ramp-Up: 7 to 9 months
Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.
Passive Ownership Explain: if you are an individual,you must exclusively and directly supervise the Franchise Business for at least forty hours of each business week and must devote a full-time effort directing outside sales (or hire an experienced outside salesperson), if you are a corporation or partnership, one of the equity owners or partners must exclusively and directly supervise the Franchise Business on its premises for at least forty hours of each business week, if you are a legal entity, each share holder (if you are a corporation) or general and limited partner if you are a partnership) must sign a written agreement with us personally guaranteeing the performance of all obligations under the Franchise Agreement if you have purchased an additional franchise from us, you may employ a fully trained manager for the management and operation of the second Franchise Business. The manager must have attended our initial classroom training program prior to employment. The manager need not have an equity interest in the Franchise Business. The manager must maintain all of our trade secrets, and we may require all managers to sign a non-disclosure agreement in a form we accept. The Franchisor places no limitations on you as to whom you may hire as a manager. There are no other restrictions that we require to be placed on your manager.
Available Discounts
- Veterans
Discount Description: Veterans receive 25% off the initial franchise fee. Conversion Franchisees are entitled to a 5% discount per $200,000 in gross receipts earned by their Existing Business from providing mitigation and reconstruction services, up to a maximum 50% discount off the Initial Franchise Fee ($27,500).
Training, Support and Assistance
Co-Operative Advertising: Available
Site Selection Assistance: N/A
Lease Negotiation Assistance: N/A
Length of Training: 3 weeks
Training Description:
No Experience Necessary
With extensive experience in business and property damage restoration, our training is unparalleled. Your success as a PuroClean franchise owner is our priority and one of the reasons we place such an emphasis on training and certification. In fact, we offer one of the most comprehensive training and support systems in franchising.
To begin your journey as a PuroClean franchise owner, you will receive a hands-on experience over three weeks during New Franchise Owner Training at the PuroClean Academy in Tamarac, Florida. Our expert facilities will prepare you for your new career as a PuroClean franchise owner. This three-week training covers full technical training in water and fire damage, mold and biohazard remediation, and carpet and upholstery cleaning. It also includes sales & marketing, operations, and training in all facets of the business. Field training is also offered at each franchise owner’s business location prior to opening your doors.
We believe well-trained owners are successful franchise owners. It’s the best training in the business because we know our model works.
PuroClean Training Highlights
- Three-week hands-on training: technical, sales & marketing, financial, operations, and all facets of business management at our very own $1.5 million dollar facility in South Florida.
- Field training with your regional director
- Online learning modules 24x7x365
- Marketing and Sales Webinars
- Support from your regional director and the home office any time you need it
New Franchise Owner Training at PuroClean Academy Weekly Breakdown
Week One: Business Administration, Customer Care, Continuing Education Classes, Intranet, Marketing and SEO, Workplace Safety
Week Two: IICRC WRT/ ASD Courses, Hands-on flood house training, Exams
Week Three: Project Management, Software Training, Estimating, Sales and Marketing, Business Development
PuroClean Flood House, Soot Simulation Room, and Property Cleaning Facility
Our IICRC-approved 1,200 sq. foot flood house is the focal point of the real-life practical training as a new franchisee. Only one of 27 in the world, our facility is designed for you to have real-life training in water damage remediation for any residence in any region of the country. In March 2019, we celebrated the 100th flood in the flood house, which marked a major company milestone and is a testament to the continued high level of water damage restoration training provided.
We also have a specially designed smoke and soot damage simulation room and custom contents cleaning facility equipped with the latest equipment, where we teach you the very best approach to clean damaged contents for fire and smoke damage restoration jobs.
You’ll be more prepared than the competition to take advantage of the huge water damage restoration and fire and smoke mitigation.
Operational and Marketing Tools:
Continuous Support
Shortly after graduating from New Franchise Training, your regional director will continue support at your office for Infield Franchise Training. During this time, they’ll help you set up the operation, and offer tips on taking sales calls and keeping records. You’ll have all the time you need to ask questions about all aspects of the business. After this training, you’ll also have contact information for your regional director, usable day or night, 365 days a year.
There will be additional opportunities to attend classes at the PuroClean Academy along with 24×7 supplemental content at our PuroClean Online Academy. We are constantly improving and expanding its instructional content to help you and your team members with extensive training, online learning programs, and technical assistance.
When you join PuroClean, you have the entire company behind you. When you’re successful, we’re successful, and it is our mission to make that happen.
PuroClean Online Academy
The PuroClean Online Academy provides you and your team members with extensive training, online learning programs, and technical assistance. The academy will help you become more prepared so you can provide the expertise, empathy, attention, and world-class customer service PuroClean customers deserve.
Courses in the PuroClean Online Academy cover everything from how to wear the proper PPE during a category 3 loss, to understanding the very latest in remediation technology. There are courses for franchise owners and technicians alike.
These courses are always available when you need them most and can provide a great foundation of training for new hires.
Industry-Leading Sales and Marketing Training
One of the advantages of being a PuroClean property restoration franchise owner is access to our proven, optimized sales and marketing program and our award-winning, in-house team of professionals.
Assets in this program are ready for you to leverage in your local market from day one. You’ll benefit from the strength and increasing awareness of the PuroClean national brand, both online and offline.
When you present a polished, consistent, and attractive property restoration service image to your customers, you attract new customers by increasing their confidence to call and recommend you to others.
You are also backed by a nationally recognized PR firm that supports you at the local, regional, and national levels under the PuroClean brand. PuroClean is also connected with dedicated marketing experts who are working to direct homeowners in your local area to your award-winning personalized website when they need you most during their time of need.
Special newsletters and webinars dedicated to sales and marketing are sent and hosted frequently to help you build your local visibility in your community. Need a special flyer for an event you are hosting? Want to educate your local insurance agents on the best practices to prepare their homes for the first winter freeze of the season? We have everything you need to elevate your business and find the success you want.
Sales and Marketing Resources Available to Owners
Brand Identity Guide – A one-stop resource for all approved PuroClean brand information, such as approved colors, fonts, logos, and marketing image palettes.
Online Library – An extensive library of print and marketing tools is available for you to make every customer’s visit memorable. You can access this library yourself or work with our marketing team to find the exact item you need for your local printing or wrapping vendor.
Internet Marketing – In addition to a personalized, optimized local website, we also assist with the setup and management of critically important business listings on Google, Bing, and other local listings, along with important tips for local search engine rankings As you continue, you’ll have access to state-of-the-art resources for gaining and promoting customer reviews and ratings in your local area, which will increase calls and bring new customers to your door.
National Public Relations – The PuroClean PR team is constantly working to increase national brand exposure, through co-marketing opportunities, award submissions, social media, interviews, and more.
Financing Assistance: Available