Senior Helpers

Entrepreneur’s Franchise 500 #1 Home Care Franchise, Affordable, Profitable Industry

Category: Senior Care: Medical/Non-medical

Concept Description

At Senior Helpers, we take pride in being a trusted provider of quality, compassionate in-home care for seniors. With offices across the country and around the globe, we offer a wide range of services designed to support seniors in living comfortably and independently in their own homes. Whether it’s providing a helping hand with daily activities or offering full-time supervision and care, Senior Helpers delivers peace of mind to families nationwide.

As a Senior Helpers franchisee, you enjoy the perfect balance of making a positive impact in your community while achieving your dream of owning a business. Becoming your own boss has never been more accessible or rewarding. No medical experience is required—our comprehensive training and ongoing support empower you to succeed in the senior care industry. With Senior Helpers, you’ll be making a difference in people’s lives while building a thriving business of your own.

Senior Helpers has been featured in Entrepreneur’s Franchise 500 as part of our ongoing recognition in the industry.

We Compare Our Services

Proprietary LIFE Profile Assessment Tool: Backed by 20+ years of data and research, our tool is designed to reduce hospital admissions by identifying risks and creating customized care plans tailored to each client.

Award-Winning Alzheimer’s and Dementia Care: Senior Helpers collaborates with the Alzheimer’s Foundation of America for our Senior Gems® program.

Nationally Recognized for Excellence: The profile notes various recognitions in business publications and workplace awards.

Parkinson’s Care Program: Our program is described as aligned with established standards for specialized care.

Great Place to Work Certification: The company reports six consecutive years of certification.

• Lead generation through partnerships and customized local websites is provided as part of our marketing resources.

Proven Support Team: Our corporate team brings over 100 years of combined franchising experience and provides a system that delivers results.

Leadership with Industry Expertise: Co-Founder and CEO Peter Ross previously served as President of the Home Care Association of America, the leading trade association in the home care industry.

Comprehensive Training: Franchisees have access to our online learning with over 1000 courses and a 6-day intensive training program at our corporate office.

Proven Success Across Franchisees: Details are provided in the FDD (for offices open 60+ months).

Commitment to U.S. Military Veterans: Veterans receive a 15% discount on the franchise fee as part of our dedication to honoring their service.

Exclusive Dementia and Parkinson’s programs: Industry expertise, and a commitment to excellence to empower our franchisees to thrive in the growing senior care sector. This includes stellar Caregiver training and marketing collateral.

Senior Helpers Low Investment Range

  • Investment ranges from $127,800-$171,800 (Investment totals includes a range of working capital of $48,500 to $62,000)
  • Franchise Fee: $55,000 (15% discount for Veterans, 10% for minority candidates)
  • New Candidate Requirements: $200,000 net worth + $55,000 liquid capital
  • Financial Performance Representation / FPR-Item 19 in FDD: Yes
  • Royalty Type: Flat Percentage Fee

We provide information about potential returns in our disclosures and support materials.

Competitive Advantages

As a Senior Helpers franchisee, you enjoy the balance of making a positive impact in your community while pursuing business ownership. Becoming your own boss is presented as an accessible option with our training and support. By joining Senior Helpers, you enter a growing industry with support, training, and resources to help you build your business.

We are a provider of in-home care and serve a large number of clients.

Proprietary LIFE Profile Assessment Tool: Backed by 20+ years of data and research to identify risks and inform customized care plans.

Unit Option

Single

Background

FDD Franchised Units: 394

Corporate Owned Units: 7

Projected New Units: 30

Year Established: 2002

First Year Franchised: 2005

Type of Business: Franchise

Hours of Operation: Regular Business Hours

Number of Employees: Large (21+)

History:

Our CEO and Co-Founder, Peter Ross started Senior Helpers back in 2002. He was a senior executive in sales and marketing for a security company. Peter was tired of working in corporate America and was getting burned out. Peter and his colleague, Tony Bonacuse decided they wanted to open a business to start making money for themselves.

The two sat down for lunch one day at a Subway in Baltimore, MD. This is where they came up with their top 3 business ideas. Senior Helpers was truly an idea born on a napkin. Peter and Tony had their own personal struggles with aging family members and trying to find high quality care.

They opened their first location in Timonium, MD in 2002. One year later they opened a second location in Long Beach, CA. Peter and Tony wanted to see if their model would work across the country, and sure enough- it did! That’s when they fine-tuned systems, processes and started franchising to give other people the opportunity to get into business with a proven model. Today we have over 430+ locations across U.S., Canada and Australia. We are known as the premiere for provider for in home care and continue to service more than 600,000 clients per year.

Availability

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Available
Focus

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Available
Focus

Territories: United States, Canada: Registered

Financials

Liquidity: $55,000

*Investment Range: $176,500 - $231,500

**Average Investment: $176,500 - $231,500
Provided by the Franchisor

Minimum Net Worth: $100,001 to $250,000

6 Month Cash: $30,001

Franchise Fee: $55000

Royalty Description: 5% of Gross Sales (subject to minimum periodic royalty)

Advertising: Greater of $1,000/month or 2% of Gross Sales per month, per territory

National Advertising: 1.5

Ramp-Up: 1 to 3 months

Passive Ownership: Passive Ownership NOT Allowed
Passive Ownership means the owner is working 15 hours or less per week in the business.

Available Discounts

  • Veterans

Discount Description: 15% Discount off our franchise fee for Veterans

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: Available

Lease Negotiation Assistance: N/A

Length of Training: 6 Days

Training Description:

There is a combination of online training leading up to the opening. The franchisee will attend a 6 day in person training at our Franchise support Center in Towson, MD. We also have ongoing training for franchisees and staff.

Operational and Marketing Tools:

  • Micro websites for each franchisee with search engine optimization
  • Monthly marketing kits provided to owners each month to boost referral sources, clients and caregiver applicants
  • Lead Generation! National Agreement with a Place for Mom and CareInHomes that has enhanced listing for each owner
  • Social media management- Senior Helpers posts on behalf of owners and provides monthly marketing calendar to share what they will be posting
  • Personalized Email blasts managed by the Senior Helpers Marketing Team- numerous monthly emails to referral sources, clients, caregivers, and potential clients
  • Ad Slicks
  • National Media

Financing Assistance: Available

Interested in this Concept? Unlock it with the form below.

Presented By:

Maria Rogers

FranMent

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