Sir Grout

Sir Grout

a Threshold Brands company

Sir Grout is a distinctive restoration brand that helps customers revive tile, stone, grout, and other hard surfaces instead of replacing them, bringing craftsmanship and visible transformation to every project. For candidates, it combines premium service positioning with strong customer satisfaction and a business model built around helping people restore and protect the spaces they care about most.

Categories: Home Improvement, Maintenance & Repair

Concept Description

Restoring Honor

Sir Grout is a franchise in the home renovation and restoration industry, offering innovative and high-quality services that help homeowners transform their spaces. We restore honor to hard surfaces in need by bringing our best-in-class skill to every job we take on, and by doing so, make people feel a little happier about their home or business.

As a Sir Grout franchisee, you’ll become part of a respected brand that is committed to customer service, modern technology, and a strong industry reputation.

With a Sir Grout franchise, you’ll have access to a proven business model that has helped numerous franchisees achieve success. Our franchisees benefit from multiple revenue streams, extensive training and ongoing support, including marketing, operations, and technical assistance, ensuring they have the tools they need to run their business effectively.

At Sir Grout, we take pride in our commitment to using eco-friendly products, offering a unique advantage over our competitors. Our services include grout and tile cleaning, stone restoration, and shower restoration, among others.

As a Sir Grout franchisee, you can start your business from home and benefit from a low overhead cost, a flexible work schedule, and the potential for high profitability. Plus, with a proven track record of success and a strong reputation in the industry, you can be confident in the potential for long-term growth and success.

Our all-in-one digital marketing company provides a full suite of services including website creation and management, social, PPC, reputation management and more.

Low overhead – start from home

Unit Option

Single, Multiple

Background

FDD Franchised Units: 91

Corporate Owned Units: 0

Projected New Units: 12

Year Established: 2006

First Year Franchised: 2007

Type of Business: Franchise

Hours of Operation: Regular Business Hours

Number of Employees: Small (1-5)

History:

Sir Grout, we do more than restore hard surfaces — we restore the love people have for their homes

Sir Grout is a company that specializes in grout and tile restoration, stone cleaning and sealing, and other hard surface restoration services. Founded in 2006, Sir Grout has grown to offer its services across the United States. We focus on providing high-quality restoration services to both residential and commercial clients, using proprietary products and techniques to achieve long-lasting results.

Availability

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Not Available
Available
Focus

Territories: United States

Financials

Liquidity: $71,000

*Investment Range: $128,175 - $198,520

**Average Investment: $127,375 - $197,720
Provided by the Franchisor

Minimum Net Worth: $250,001, to $500,000

6 Month Cash: $50,001

Franchise Fee: $60,000

Royalty: 6%

Royalty Description: Flat $600 months 1-3, then 6% of Gross Revenues or $1,250 per month, whichever is greater.

Advertising: Local: $3,500 per month .

National Advertising: Flat $500 per month.

Ramp-Up: 4 to 6 months

Passive Ownership: Semi- passive after 1 year
Passive Ownership means the owner is working 15 hours or less per week in the business.

Passive Ownership Explain: Franchisee must have managed a remote staff in the past, attend all virtual and in-person training and work in the business a minimum of 20 hours per week upon opening. However, more time may be needed in order to ensure the business is performing well with a manager in place. Once they have a confident team and general manager, we do not dictate the number of hours they work.

Available Discounts

  • Veterans
  • Minorities
  • Women
  • First Responders

Discount Description: 20% off Initial Franchise Fee for Veterans and First Responders 10% off Initial Franchise Fee for Hard to serve/underserved markets 25% off additional 2nd and 3rd territories when 3 or more are purchased at the same time

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: N/A

Lease Negotiation Assistance: N/A

Length of Training: 11 days, split 5 days in our operating and training offices and then 6 days in Franchisee's market

Training Description:

Right-Start Program

Learn everything you need to run your business with a complete 3 component hands-on training program that includes over 80 hours of intensive training. Sir Grout Training components:

  1. Grout & Tile – Approximately 20 hours of comprehensive technical training on grout and tile restoration, and slip resistant treatments and high durability coatings. You will learn how to use several machines, tools and chemicals to effectively transform ugly tile and grout to like new condition.
  2. Sales & Operations – Approximately 20 hours of sales and operations training where you learn Sir Grout’s proprietary sales methodology, use of our software system and all tools necessary to run a successful franchise.
  3. Stone Restoration – Approximately 45 hours of intensive stone training. You will experience learning about various different types of stone and how to restore and maintain them.

*Components 1 & 2 will take place at our Cartersville, GA training facility. Component 3 will take place at our facility in Wilson, NC when the franchisee is ready. Total training is approximately 11 days.

Operational and Marketing Tools:

Marketing

Sir Grout provides franchisees with expert marketing and lead generation support to help build a strong local presence and drive business growth. Our expert marketing team employs proven strategies across digital advertising, search engine optimization (SEO), and social media to ensure your franchise is visible to potential customers. We also offer SEO-optimized websites tailored to your territory, attracting leads and converting inquiries into booked appointments. With a mix of national brand campaigns and localized marketing support, Sir Grout equips franchisees with the tools needed to maintain a steady flow of qualified leads, helping you establish and expand your business with confidence.

Online Support, Learning and Support System
This is the back-end of our training and support system for SIR GROUT. We provide phone support 7 days a week for technical and operations questions. We also provide online support where you will be able to access training information, read the latest news and information of our franchise system, download the latest marketing pieces and much more.

Sir Grout National Call Center
The Sir Grout National Call Center handles your phone calls, sets your appointments, and follows up on your web leads for you to increase your sales. This invaluable tool, along with our online scheduling system will be one of the most powerful tools available to you as a Sir Grout franchise owner.

 

Financing Assistance: N/A

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Presented By:

Maria Rogers

FranMent

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