Concept Description
Ninja Franchising has developed an obstacle course skills program that incorporates basic skill sets from gymnastics, climbing, cross-training, and track and field. Ninja Franchising is open to boys and girls ages 2.5 to 17. The program is designated to meet the requirements of a full physical fitness program for today’s youth.
We incorporate standard gymnastics apparatus including rings, bars, balance beams, and tumbling surfaces. Other specialized ninja training equipment is also used, such as cargo nets, traverse walls, slacklines, ropes, and ladders. Each portion of every obstacle course also includes corresponding conditioning and flexibility stations. The desired result of this program is to improve children’s strength, flexibility, and all-around athleticism.
Testimonials
PJ Scalzi – USA Ninja Challenge Multi-Unit Franchise Owner
“Within two weeks after opening our doors, post Covid19 shutdown, we’re already cash-flow positive and making money!”
Thomas Pielech – USA Ninja Challenge – Katy
“Our USA Ninja Challenge franchise has been an excellent experience. Parents like that we are a positive experience for their children. They see their children having fun while increasing their physical fitness. The professional design and installation of the ninja equipment also provide parents the confidence to sign their children up for our classes. Parents and children’s jaws drop when they come in through the front door and see our facility.
In deciding to open a franchise, the low start-up cost was important. It greatly reduced our sense of risk and convinced my wife and me to move forward with the franchise. We have been open just over two months and we feel that we are already on a pathway to success.”
Amy Harley – USA Ninja Challenge – North Andover, MA
“Thank you USA Ninja Challenge Franchising for an AMAZING first week of opening! I never imagined that I would own a business that would bring me to tears of joy as I watch a child do more than they realized they could; watch a child who is having a hard time in school gain confidence in the gym; watch a child who excels at every sport be challenged in our gym. This is really the reward for all the hard work.
This week I have heard parents say that they have never seen their child so happy in a class before. I’ve heard parents comment on how much nicer our facility is than many other places they’ve taken their children. I heard comments on how it was one of the best birthday parties they’ve seen put on! Best of all, I heard them comment on how great our trainers were and how well run everything was. I am so proud to be part of USA Ninja Challenge!!”
Wendy McGinness – USA Ninja Challenge – South Windsor, CT
“My partners and I are the owners of a USA Ninja Challenge franchise. Since the day we met the founders, they have given us the support and information needed to open and run a successful business. The USA Ninja Challenge program is second to none. Their experience shows in the organization and in the attention to the detail they provide. We are so happy with the program and the immediate success we are feeling since opening two years ago. We are excited to see the growth in this business for many years to come and can’t wait to open our next location.”
Publicity
USA Ninja Challenge Awards
Unit Option
Single, Multiple, Area Representative/Master Developer
Background
FDD Franchised Units: 44
Corporate Owned Units: 1
Projected New Units: 17
Year Established: 2015
First Year Franchised: 2015
Type of Business: Franchise
Hours of Operation: Regular Business Hours
Number of Employees: Small (1-5)
History:
Ninja Franchising began franchising in 2015 with the concept of getting kids active in a fun and competitive way that incorporates basic skill sets from gymnastics, climbing, cross-training, and track and field for boys and girls ages 2.5 to 17. The sport of Ninja is quickly becoming the most fun and creative way to meet the physical needs of today’s youth! Now more than ever, it’s important to get creative with how we approach fitness with our kids. At Ninja Franchising, we’ve created a fun, challenging environment that boosts confidence and keeps kids moving at a level where they’re comfortable.
Dale Grant and Richard Knight set out to franchise Ninja Franchising after seeing the tremendous benefits their own children gained from the program. Not only were they having fun while getting a good workout, but each child’s physical coordination, muscle tone, and concentration improved! Each obstacle has multiple applications for developing strong bodies, sharpens their coordination, and keeps kids engaged through the entire program.
Fun Facts:
1. All gyms bounced back after Covid19
2. Steady and consistent growth year after year
3. Gyms have rapid deployment schedules
4. Median Gross Income per gym – $261K (Referenced in our 2025 item 19 in our USANC FDD for gyms two years old and older.)
5. Comparatively low initial investment
6. Average initial investment per gym – $304K
Availability
Territories: United States
Financials
Liquidity: $100,000
*Investment Range: $436,300 - $670,300
**Average Investment: $528,800
Provided by the Franchisor
Minimum Net Worth: $250,001, to $500,000
6 Month Cash: $50,001
Franchise Fee: $60,000
Royalty: 7.5%
Royalty Description: 7.5% of Gross Sales
Advertising: Minimum $1,500/month (months 4-12), $1,000/month (year 2), $500/month (year 3 onward)
National Advertising: 1.5% of your gross sales
Ramp-Up: 1 to 3 months
Passive Ownership: Semi- passive at onset (they can hire a manager to run business)
Passive Ownership means the owner is working 15 hours or less per week in the business.
Passive Ownership Explain: Passive ownership requires hiring a full-time manager who will manage the day-to-day operations of each location. Your level of involvement will be determined by the capacity of the manager.
Available Discounts
- Veterans
Discount Description: We offer up to $5,000 discount on the Franchise fee for each location for military veterans.
Training, Support and Assistance
Co-Operative Advertising: N/A
Site Selection Assistance: Available
Lease Negotiation Assistance: N/A
Length of Training: Approximately 18 days
Training Description:
- One week at corporate with owners & lead instructor.
- An additional week designated for the lead instructor.
- One week onsite – opening support
- Quarterly training – marketing training, business discussions, updates & new program content.
Operational and Marketing Tools:
- Ninja Franchising uses proprietary online waiver forms, class scheduling software – proprietary Skill Tracker software.
- Mailchimp
- Websites
- Guerrilla Marketing
- Localized Community Building Strategies
- Digital Ads (Meta/Google)
Financing Assistance: N/A
