WSI

Internet Marketing Consulting Franchise

Categories: Advertising, Business Services

Concept Description

WSI is a digital marketing company headquartered in Toronto, Canada. With more than 31 years in the industry, we have agencies spanning the globe as part of a global network of digital marketing professionals. For more than two decades, WSI franchisees have helped over 100,000 businesses develop their digital marketing strategies so they can get more leads, generate more sales, and earn a better return on their online marketing investment. WSI provides its franchisees a career with a purpose. When you join WSI,
you have the opportunity to make a difference in the lives of businesses in your community and become their trusted partner for all their digital marketing needs.

  • Function of the owner/daily tasks:
    • Relationship building within a B2B environment
    • Attend networking meetings
    • Client and project management
    • Strategizing and reviewing progress of digital marketing campaigns with clients
    • Ongoing learning and training
    • Lead generation and marketing activities
    • Past tenure in mid/senior-level management, ideally in Sales, Marketing or Consulting
  • Genuinely enjoys ongoing education
  • Interested in helping others succeed
  • Relationship builder
  • Passionate and driven
  • Entrepreneurial mindset and spirit

 

  • WSI’s Competitive Advantage:
    • Global brand with 25+ years of delivering results to clients using digital marketing.
    • Full-service digital marketing company with the ability to provide strategic advice in all areas of online
      marketing, not just one give tactic.
    • Award-winning portfolio of clients across various industries, from small companies to larger brands.
    • Access to a network of suppliers and vendors that are experts within their field of services.
    • Digital marketing thought-leader who has published three books and conducted numerous webinars and trainings on digital marketing for our prospects and clients.
      Strategic alliances and partnerships with other industry leaders, such as Google and HubSpot.
    • Collaborative global network of experienced franchisees that actively share best practices on delivering exceptional client solutions and results.
      Industry recognitions include over 115 Web Marketing Association awards and the WMA Top Agency award two years in a row.
    • Franchisor Training & Support: Online virtual-based initial training Comprehensive WSI Digital Marketing Professional Certification training (currently delivered virtually) 6-month
    • Quick Start Program (QSP) designed to hold the hands of new franchisees and accelerate their ROI Advanced training sessions, courses, and certifications on specific digital marketing solutions and strategies.
    • Regular webinars to educate franchisees on new industry developments, business techniques, client solutions, WSI initiatives, and much more Lifelong coaching and support from WSI
    • Home Office Networking, education, and sharing of best practice at group-based meetings with other franchisees and WSI’s Global Convention Initial training, ongoing support, business coaching, collaboration, and knowledge-sharing; we give you the training and support you need to get started and to grow your business over time.
    • Additional training opportunities provided by suppliers, vendors, and other industry training partners Daily network collaboration and knowledge-sharing via WSI’s private Workplace community (powered by Facebook)

Unit Option

Single, Area Representative/Master Developer

Background

FDD Franchised Units: 153

Corporate Owned Units: 0

Projected New Units: 15

Year Established: 1995

First Year Franchised: 1999

Type of Business: Franchise

Hours of Operation: Regular Business Hours

History:

WSI is a digital marketing company with a strong international presence. Our Digital Marketing Consultants use their knowledge and expertise to make a difference for businesses all around the world.

Headquartered in Toronto, Canada, we also have offices in over 80 countries. We’re a powerful network of marketers who strive to discover, analyze, build and implement digital solutions that win digital marketing awards and help businesses succeed online. Our Franchisees work as consultants to SMBs and help them with their online marketing and web needs. We are not looking for techies, we need front end consultants, strong sales, relationship builders. With 27 years of operation, there is a proven track record of success. Hear from our cofounder WSI WSY and UVP https://videos.wsiworld.com/watch/yLt2FpbEWhkfqrFLCnFyCP? WSI has strong franchisee validation and has a professional and knowledgeable sales team to work with your prospects. Franchisees can develop a home-based life-style business or a scaled agency operation with staff. Link to Consultant page: https://wsi.clearsummitgroup.com/broker-resource-center

Availability

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Not Available
Available
Focus

Territories: United States, Canada: Willing to Register, International

Financials

Liquidity: $100,000

*Investment Range: $75,900 - $107,100

**Average Investment: $80,000 - $85,000
Provided by the Franchisor

Minimum Net Worth: $250,001, to $500,000

6 Month Cash: $10,001

Franchise Fee: $64700

Royalty: This is a continuing Management Services Fee.

Royalty Description: $500-$2,500 per month Management Services Fee (flat, escalates with tenure)

Advertising: Minimum $2,000 per month local marketing and advertising spend

Passive Ownership: Passive Ownership NOT Allowed
Passive Ownership means the owner is working 15 hours or less per week in the business.

Passive Ownership Explain: Owner operator

Available Discounts

  • Veterans

Discount Description: We are a member of the International Franchise Association (“IFA”) and participate in IFA’s VetFran Program, which provides special financial incentives to qualified veterans. Under the VetFran Program we offer qualified veterans a 20% discount off the initial franchise fee.

Training, Support and Assistance

Co-Operative Advertising: N/A

Site Selection Assistance: N/A

Lease Negotiation Assistance: N/A

Length of Training: Please see Training Description section below

Training Description:

When you partner with WSI, you gain a support system for life.

Once everything is in and finalized following acceptance the franchisee will open the business and immediately start working with clients and training. This is an earn and learn concept where new franchisees see revenue much sooner in the business.

Our digital marketing foundations course and advanced digital marketing training start here.

  • Quick Start Program (QSP) is designed to hold the hands of new franchisees in their first 6 months of
    business with weekly calls and other support methods.
  • Essentially the new franchisee has someone holding their hands for the first 9 months.
  • WSI Global Conferences where best practices are shared, additional training is provided, networking
    opportunities are provided and industry expert guest speakers educate franchisees on various topics.
  • Field Training to help franchisees with all aspects of their business.
  • Monthly webinars to educate franchisees on new developments, techniques to help their business
    success, ongoing training and support, and much more.
  • End client webinars to assist with potential or existing
  • Weekly updates
  • A full support team that takes care of all franchisee requests in multiple languages
  • Over 1 million banner ads per month to assist in branding and sales (Internet Marketing Lead Gen)
  • National Accounts Program which generates leads
  • Monthly educational webinars for franchisees’ end clients, monthly newsletters for franchisees’ end
    clients, and more.

Operational and Marketing Tools:

CRM

All marketing resources available through head office. Repurpose and reshare.

Financing Assistance: N/A

Interested in this Concept? Unlock it with the form below.

Presented By:

Maria Rogers

FranMent

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